Ans. Weekly markets do not have permanent shops. Traders set up shops for the day and then close them up in the evening. Then they may set up at a different place the next day. We don’t find big business persons in these markets because they sell their products through shops in large urban markets, malls and, at times, through special showrooms.
Ans. Shops that sell goods and services in our neighbourhoods are departmental stores, other shops such as stationery, eatables or medicines and roadside stalls such as the vegetable hawker, the fruit vendor, the mechanic, etc. We buy milk from the dairy, groceries from departmental stores, stationery, eatables or medicines from other shops.
Ans. Sameer is a small trader in the weekly market. He buys clothes from a large trader in the town and sells them in six different markets in a week. He and other cloth sellers move in groups. They hire a mini van for this. His customers are from villages that are near the marketplace. At festival times, such as during Deepavali or Pongal, he does good business.
Ans. We can place orders for a variety of things through the phone and these days through the Internet, and the goods are delivered at our home. In clinics and nursing homes, we may have noticed sales representatives waiting for doctors. Such persons are also engaged in the selling of goods.
Thus, buying and selling takes place in different ways, not necessarily through shops in the market.
Ans. Malls are shops with branded products that are costly and only the rich people can afford to buy them but the guard saw that Kavita and Sujata were not so rich to buy the products of the shop and that’s why he wanted to stop them to enter the shops.
If some stops me entering the shop I would feel embarrassed but would tell him that he has no right to stop me like this.
Ans. People do not bargain in shops located in malls whereas they bargain in weekly markets because malls sell expensive and branded goods at the fixed price rate. The rates of products sold in malls are generally high due to addition of establishment cost that are added up like security charge, govt. service charges sale taxes, rent of the shop electricity charges, wages of the hired labours etc.
Ans. There are other markets in the urban area that have many shops, popularly called shopping complexes. These days, in many urban areas, we also have large multi-storeyed air-conditioned buildings with shops on different floors, known as malls. In these urban markets, we get both branded and non-branded goods. Branded goods are expensive, often promoted by advertising and claims of better quality. The companies producing these products sell them through shops in large urban markets and, at times, through special showrooms.
Ans. Goods are produced in factories, on farms and in homes. However, we don’t buy directly from the factory or from the farm. Nor would the producers be interested in selling us small quantities such as one kilo of vegetables or one plastic mug. The people in between the producer and the final consumer are the traders. The wholesale trader first buys goods in large quantities. These will then be sold to other traders. In these markets, buying and selling takes place between traders. It is through these links of traders that goods reach faraway places. The trader, who finally sells this to the consumer, is the retailer.
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